Playa d’en Bossa in Ibiza is to be given a EUR300 million facelift in a bid to promote ‘quality tourism’ on the Spanish island. The plans were announced this week by the owner of the Palladium Hotel Group.
Grupo Empresas Matutes plans to turn the Playa d’en Bossa area in Ibiza into a ‘premier tourist destination’ that will offer luxury shopping, fashion, beauty and family entertainment services. An 18-hole golf course will also be built as well as pedestrian trails, playgrounds and a sports complex. It has been estimated that the project will create around 1,900 jobs during construction and 3,000 jobs once completed in 2018.
“Grupo Empresas Matutes reaffirms its commitment to quality tourism in Ibiza that included the conversion of the Grand Palladium Palace Ibiza Resort & Spa into a five-star hotel, and the opening of Ushuaïa Ibiza Beach Hotel during summer 2011,” said the company in a statement.
"Now is the time to regenerate the popular Ibiza tourist areas to appeal to those looking for upmarket accommodation in Ibiza,” added president of Grupo Empresas Matutes, Abel Matutes Juan. "This project will benefit the island financially, multiplying the original investment many times over and will generate employment for small and medium sized businesses in Ibiza."
Although the regeneration of Playa d’en Bossa won’t be officially completed until 2018, the area will see small but significant changes happening in the near future including improved footpaths and dinning options. This summer the Ushuaia Ibiza Beach hotel will open the Ushuaia Tower, an extension of the hotel, which is renowned for its pioneering music events.