The booming tourism industry in Russia is set to receive a further boost, as three of its cities have been chosen to host Europe's largest indoor entertainment venues, providing year-round attractions for thousands of visitors.
The parks will be developed by DreamWorks Animation SKG, Inc. and REGIONS Group of Companies, and are set to be opened in 2015 in the cities of Moscow, St Petersburg and Yekaterinburg.
Each park will feature the most state-of-the-art entertainment attractions and will include concert and movie halls, 4D movie theatres, 400-room hotels, shopping malls and parking facilities for 11,000 cars. The parks will scale a height of 35m, providing the feeling of being outdoors, and visitors will have their chance to meet characters from popular DreamWorks productions such as Shrek, Kung Fu Panda, and How to Train Your Dragon.
It may come as a surprise that Russia has been chosen to host such facilities, but the country's dramatically growing tourism industry has made it a highly attractive target for investment. While the cities of Moscow and St Petersburg remain the most popular tourist destinations, other parts of the country are experiencing great increases in visitor numbers, and the upcoming 2014 Winter Olympics in Sochi is set to see Russia emerge as a popular destination for winter sports.
DreamWorks certainly view the Russian market as a huge opportunity to develop its theme park operations in Europe, with CEO Jeffrey Katzenberg commenting “Russia is one of the most important markets in the world for us. All of us at DWA are extremely excited to work with REGIONS CG to be the first Hollywood studio to create not just one, but three theme parks in Russia. These parks are going to be groundbreaking cultural hubs that will give families the chance to truly enter the world of DreamWorks."