The mayor of Rome, Gianni Alemanno, has apologised to the British tourists who ended up paying £54 for four ice creams while on holiday in Italy. The holidaymakers made the headlines earlier this week after it emerged that they were charged 16 Euros each for ice creams last Sunday.
The foursome took their story to a local newspaper and the response they got may have been more than they had expected. After hearing the news of the outrageous prices the mayor of Rome offered to take the Brits on a guided tour of Rome to say sorry.
"The mayor is really upset … he wants to offer the four of us a sincere apology, and … he would like to see us back in Rome this month," a reporter told the Daily Telegraph.
However, though the mayor may have agreed that the prices were extortionate, the owners of the gelato shop did not. "We're not talking about one or two scoops, they are really big," said one of the managers at the Antica Roma Bar, the shop where the incident happened. "No one forced them to order big ice creams. We also serve small ones which only cost 2.50 Euros. But if you want a lot of ice cream then it is worth the price. And the prices are displayed everywhere."
"It's a scandal and it should be treated as such," said city councillor Matteo Costantini. The councillor also reminded local papers that this was “not the first time things like this have happened”, referring to an incident in 2009 where a Japanese couple were flummoxed when they ended up with a bill for 695 Euros at a local restaurant near Piazza Navona.