Blog Latest

DialAFlight on Facebook

Find out what’s hot right now for some last minute winter sun breaks

DialAFlight profile image

DialAFlight

Ever thought about exploring Australia's Northern Territory? It's not all about #ayersrockinstagram.com/p/BaWhmrHHABu/
 
DialAFlight profile image

DialAFlight

Exciting times Kirsty! 😍😍😍 twitter.com/kirstyteasdale…
 
DialAFlight profile image

DialAFlight

Three beautiful sights, three incredible sunsets. We want to know, where you go for the… instagram.com/p/BaTg0kPnjPl/
 
DialAFlight profile image

DialAFlight

A soothing sight for Sunday, imagine the relaxing sounds at the Plitvice Lakes in Croatia for our #DailyEscape pic.twitter.com/RnYnyu6V0c
 
DialAFlight profile image

DialAFlight

We're off to Queensland's Rainbow Beach for today's #DailyEscape It's a way to go, but boy is it worth it! #Traveltwitter.com/i/web/status/9…
 
DialAFlight profile image

DialAFlight

Fancy heading to the Big Apple in style? Stay at the 5* Carlyle and start 2018 right! #DealOfTheDaytwitter.com/i/web/status/9…
 
DialAFlight profile image

DialAFlight

We've got that #FridayFeeling and thinking holidays! So where to this Winter? The sunshine of #Australia or the ma… twitter.com/i/web/status/9…
 
DialAFlight profile image

DialAFlight

Playa Manuel Antonio in Costa Rica is our #DailyEscape today, with soft sands & idyllic views of lush greenery and… twitter.com/i/web/status/9…
 
DialAFlight profile image

DialAFlight

Hans Christian Andersen put it well, don't you think? #Travel #TBT #TravelQuotes #LuxuryTravelinstagram.com/p/BaJMznmnlf4/
 
DialAFlight profile image

DialAFlight

#DealOfTheDay Save 60% at Sandals Barbados & experience luxury and romance staying in a Crystal Lagoon Suite! Call… twitter.com/i/web/status/9…
 
DialAFlight profile image

DialAFlight

Here's some #WanderlustWednesday inspiration for you... Visit the surfer's paradise of Su Giudeu beach, you won't… twitter.com/i/web/status/9…
 
DialAFlight profile image

DialAFlight

Looking for some winter sun inspiration? Try Cambodia and you could find yourself here, on Koh… instagram.com/p/BaD8nSjnQEo/
 
DialAFlight profile image

DialAFlight

Get your #MondayMotivation with dreams of private island luxury at Palm Island, St Vincent & The Grenadines...… twitter.com/i/web/status/9…
 

Blog Authors

Clemmie

Clemmie

Victoria Hampton

Victoria Hampton

Kathy McLeman

Kathy McLeman

Ree Saunders

Ree Saunders

Marisa Thomas

Marisa Thomas

Jan Moys

Jan Moys

Mike Potter

Mike Potter

Nicola Chapman

Nicola Chapman

Drew Hendricks

Drew Hendricks

Cheryl Richardson

Cheryl Richardson

Dave Balow

Dave Balow

Anastasia Miari

Anastasia Miari

Steven Gyford

Steven Gyford

Florence hoping Dan Brown de-codes formula for more tourists

The head of Florence’s city council, Eugenio Giani, is hoping that Dan Brown’s latest code-busting thriller novel will play its part in rejuvenating tourism in the city.

 

"Tourism is down in Florence by 10%, and if this new book does well, we will get that 10% back”, Giani claimed. He is itching for the release of the new novel, which will propel Brown’s famous protagonist Robert Langdon, played by Tom Hanks in the movie adaptation of his books, into a mystery surrounding the de-coding of hidden messages in Dante’s “Divine Comedy”.FDB2

 

Dante, a child of Florence, has a museum dedicated to his life in the city, and much of the action of the new novel is set there. A preview chapter of the book sees Langdon as the subject of an assassination attempt at the Palazzo Vecchio, one of the city’s most recognisable sights.

 

With internal tourism struggling in Italy due to the country’s economic downturn, it is hoped that travellers from other countries will increasingly choose Italy as a holiday destination, and the spectacle of a blockbuster novel (and maybe in future, a blockbuster movie), being set in Florence can surely only be good for the city.FDB3

 

The city of Florence, and indeed Dante, were made for Brown and his unique style of twisting myth, historical fact and total fiction together into one giant web of deceit and mystery, and Florence’s Dante experts believe that tourists will love discovering the city and the real story of Dante and Divine Comedy. It could be just the start of a new love affair between tourists and this historic city.

 

Image sources: 1 2 3

Close