New York saw a record number of people visit the city last year but Mayor Michael R. Bloomberg has said that the city will take on a “relentless” approach to attract even more visitors.
The mayor and NYC & Company have said they want to increase tourist numbers to 55 million by 2015. 2012 saw 52 million tourists flock to the Big Apple to marvel at the city’s many famous landmarks but New York wants 3 million more people to head to the iconic city in the next few years. "We will be relentless in our efforts to increase visitation to our city," said George Fertitta, chief executive of NYC & Company. "We will continue highlighting the unique energy, diversity and excitement of our world-class city." At current, domestic tourists make up the majority of people on flights to New York, with foreign visitors making up around 20 per cent. The mayor has said he wants to attract more overseas visitors as they stay longer and typically spend more in the city. On top of attracting 3 million more visitors, Mr Fertitta has added the objective of having tourism in New York contribute $70 billion to the economy by 2015, a significant increase from the $55.3 billion tourism generated last year. Top of the list of people the city wants to attract is Brazilians, Australians and visitors from China. The three countries are New York’s fastest growing source of visitors with the number of tourists from Brazil up 15 percent in 2012. New York attracted one-third of the total number of visitors to America last year and the tourism sector in the city is currently accountable for 10 per cent of all work in the Big Apple. Image sources: 123