Blog Latest

DialAFlight on Facebook

Find out what’s hot right now for some last minute winter sun breaks

DialAFlight profile image

DialAFlight

Happy Sunday! If you were hoping it would be more of a Sun-day, consider our #DealOfTheDay... Save 40% at the Ocea… twitter.com/i/web/status/9…
 
DialAFlight profile image

DialAFlight

The weekend has arrived! Here's a #DealOfTheDay Save over £200 on an all inclusive stay at the Movenpick Hotel Ibn… twitter.com/i/web/status/9…
 
DialAFlight profile image

DialAFlight

Let's welcome in the weekend with some beach bliss in Brazil! Here's Morro de Sao Paulo, a much-beloved weekend get… twitter.com/i/web/status/9…
 
DialAFlight profile image

DialAFlight

Get yourself some 5* luxury in 2018 and save 20% at Anantara The Palm in Dubai. With FREE half board and a Premier… twitter.com/i/web/status/9…
 
DialAFlight profile image

DialAFlight

It's a rather chilly #TravelTuesday and we're thinking of a city break to Cologne, for Christmas Markets, great foo… twitter.com/i/web/status/9…
 
DialAFlight profile image

DialAFlight

Need some #MondayMotivation? Take a look at our #HotPicks for 2018, as we handpick some of our favourite destinatio… twitter.com/i/web/status/9…
 
DialAFlight profile image

DialAFlight

Wow! Looks amazing thank you :) twitter.com/cakepopprinces…
 
DialAFlight profile image

DialAFlight

In need of a break so badly that a weekend alone won't cut it? How about the pure shores and palm-fringed beaches o… twitter.com/i/web/status/9…
 
DialAFlight profile image

DialAFlight

Saturdays are a great day to see or do something new, like maybe a road trip on the Great Ocean Road? How are you s… twitter.com/i/web/status/9…
 
DialAFlight profile image

DialAFlight

We've all opened our advent calendars, so let's get festive this weekend! Kicking it off is a much beloved winter d… twitter.com/i/web/status/9…
 
DialAFlight profile image

DialAFlight

Save 35% at the 5* JA Palm Tree Court and enjoy family-friendly luxury just moments from the sea. Book this offer f… twitter.com/i/web/status/9…
 
DialAFlight profile image

DialAFlight

Don't miss out on our #DealOfTheDay where you can save 10% at the 5* Taj Swarna in Amritsar, India. This world-clas… twitter.com/i/web/status/9…
 

Blog Authors

Clemmie

Clemmie

Victoria Hampton

Victoria Hampton

Kathy McLeman

Kathy McLeman

Ree Saunders

Ree Saunders

Marisa Thomas

Marisa Thomas

Jan Moys

Jan Moys

Mike Potter

Mike Potter

Nicola Chapman

Nicola Chapman

Drew Hendricks

Drew Hendricks

Cheryl Richardson

Cheryl Richardson

Dave Balow

Dave Balow

Anastasia Miari

Anastasia Miari

Steven Gyford

Steven Gyford

1575

Emirates wants customers to share a smile

Emirates has just launched its new multi-lingual campaign called “Share a Smile”. The multi-media campaign includes 29 videos and adverts in 14 different languages featuring its cabin crew greeting people from around the world.

The quirky videos are part of the airlines global campaign Hello Tomorrow and aim to inspire customers all over the world to connect with each other and explore other cultures. The campaign also focuses a lot on social media and asks people to share the videos with their family and friends to spread the uplifting message of the campaign.



Executive vice president of Emirates Sir Maurice Flanagan stated that “Emirates ‘Share a Smile’ has been created to showcase not only the breadth of linguistic skills amongst our international and multi-lingual crew, it is also intended to help build cultural understanding in a light-hearted way amongst travellers."

“As we researched the phrases it became apparent that although many may sound unusual to non-native speakers when they first listen to them, when the translated meaning is given the sentiments resonate internationally. ‘Share a Smile’ is meant to do just that, encourage “globalistas” to learn about different cultures in an amusing way. The campaign is a celebration of how a kind word or phrase can connect friends and strangers alike across the world,” he added.

Cabin crew members that were featured in the videos were picked because of their impressive service levels and language abilities. “Our cabin crew speak over 55 languages and on every flight we announce to our customers which ones are spoken on board that day. It is always an impressive list and something that is regularly commented on," said Terry Daly, senior vice president of service delivery at Emirates.

You can watch all the videos from the campaign on Emirates' YouTube channel.
Close